Get Clear on How Video Should Work for Your Company.
Your marketing team needs more video—but more people, tools, or vendors may not be the answer. In 30 minutes, we'll identify what video should accomplish, where to focus, what's getting in the way, and the best path forward.
You'll leave with a specific recommendation—even if VID isn't the right answer.
- Business Outcome
- Priority Audience
- Primary Channel
- Biggest Bottleneck
- Recommended Operating Model
FREE · 30 MINUTES · VIDEO CALL
Not ready to talk? Get Your Personalized 90-Day Video Plan →
Book Your Video Strategy Call.
Select a time that works for you. We'll review the information you provide so we can get straight to the useful part.
TRUSTED BY MARKETING TEAMS AT
TEACHABLE
$6M+
video-driven launch revenue
ZENDESK
5M+
TikTok views
CREATE STUDIO
18M+
video ad views
ABF CREATIVE
61K
YouTube subscribers in 6 months
Clarity on How Video Should Work for Your Company.
This isn't a generic agency discovery call. We'll work through the decisions that determine whether video becomes a repeatable business system—or another series of disconnected projects.
01
Business Outcome — What should video actually accomplish?
Authority, demand, customer trust, product education, paid acquisition, sales support—or another meaningful business objective.
02
Priority Audience — Who specifically needs to see it?
We'll narrow the system around the people whose attention matters most.
03
Primary Channel — Where should you focus first?
LinkedIn, YouTube, customer stories, paid creative, podcast, sales enablement, or another high-leverage use case.
04
Biggest Bottleneck — Why isn't video working consistently today?
Strategy, capacity, expertise extraction, production, workflow, distribution, measurement, or ownership.
05
Resources — What can your existing team already handle?
VID can complement capable people and existing resources rather than replacing them unnecessarily.
06
Operating Model — Who should actually run the system?
Your team, VID, or a combination of both.
Then we'll tell you what we'd do next.
Not ten options. Not a generic proposal. A specific recommendation based on your situation.
Most Companies Don't Have a Video Problem. They Have a System Problem.
You probably already have plenty worth talking about.
Your executives have expertise. Your customers have stories. Your company has products, opinions, insights, launches, research, questions, and ideas. The problem is getting all of it into market consistently.
Our CEO should be posting more.
We've been meaning to take YouTube seriously.
Sales keeps asking for better customer stories.
We need way more ad creative.
Every video somehow takes six weeks.
We already have an editor. Why is this still so hard?
Marketing has to chase everyone to make anything happen.
Should we just hire someone?
That's what the call is designed to diagnose.
Built for B2B Marketing Teams That Already Know Video Matters.
The Video Strategy Call is designed for established B2B companies that know video should play a larger role in marketing but haven't made it consistently work yet.
Especially relevant for B2B SaaS and technology companies with established marketing teams, valuable internal expertise, and recurring video needs.
GOOD FIT
- Established marketing team
- Ongoing need for video
- Executives, SMEs, customers, or products worth featuring
- Current process is inconsistent, slow, fragmented, or capacity-constrained
- Serious about solving the operating problem
PROBABLY NOT THE RIGHT CALL
- Shopping solely for the cheapest editor
- Commodity per-clip work
- Unlimited production expectations
- Looking for guaranteed views, leads, or revenue
- No clear reason video matters to the business
One Outcome. One Audience. One Primary Channel. One Video System.
Most companies make video harder by trying to do everything at once. VID starts with the highest-leverage opportunity, builds a repeatable system around it, measures what happens, and expands from evidence.
01
Outcome
02
Audience
03
Channel
04
Formats
05
Production
06
Distribution
07
Measurement
↺ measurement feeds back into outcome
Start focused. Prove the system. Expand what works.
Different Companies. Different Channels. Same Discipline.
Teachable
$6M+
in video-driven launch revenue
Jaquish Biomedical
237%
increase in YouTube views
ABF Creative
61K
YouTube subscribers in six months
Create Studio
18M+
video ad views
We'll Recommend the Simplest Way to Move Forward.
You don't need to know which VID service you need before the call. That's our job.
RUN IT YOURSELF
VidOS™
"We have the people. We need the system."
Run your Video Department using VidOS™, the Video Operating System for B2B Marketing Teams.
PRODUCE THE SPECIFIC NEED
VID Project
"We need this specific video."
For a defined, finite, high-value video production need with a clear finish line.
HAVE VID RUN IT
VID Operate
"We need video consistently. Run it for us."
VID operates one focused Video System around the right outcome, audience, and primary channel.
BUILD IT IN-HOUSE
VidOS™ Embed
"We want to build and own the capability internally."
VID works alongside your organization to implement the people, processes, workflows, technology, governance, and training required to operate video in-house.
You don't need to know which one you need before the call.
Your Video Department, Operated by VID.
For companies that need video working consistently but don't want another function for Marketing to manage.
YOUR TEAM PROVIDES
Context and access
VID OWNS
The system, end to end
VID keeps the system moving.
Learn About VID Operate →30 Minutes. Three Simple Parts.
01
UNDERSTAND · ~15 MINUTES
We learn what you're trying to accomplish, what's happening today, and where video is breaking down.
02
DIAGNOSE · ~10 MINUTES
We identify the highest-leverage audience, channel or use case, bottleneck, and operating model.
03
RECOMMEND · ~5 MINUTES
We tell you what we'd do—and whether VID should be involved.
If we don't think you need VID, we'll tell you.
Frequently Asked Questions.
Is the call really free?
Do I need to complete the Video Plan first?
Will you give us pricing on the call?
What if we already have editors, videographers, or an agency?
What happens after the call?
Have a Question? Tell Us What You Need.
Whether you're exploring a project, interested in VidOS™, looking for ongoing video support, or simply not sure where to start, send us a few details and we'll point you toward the right next step.
Send a General Inquiry →Let's Figure Out How Video Should Work for Your Company.
In 30 minutes, we'll identify the business outcome, audience, primary channel, biggest bottleneck, and operating model we'd recommend for your company.
Book Your Video Strategy Call →FREE · 30 MINUTES · VIDEO CALL
Not ready to talk yet? Get Your Personalized 90-Day Video Plan →